Similar to “Black Friday”, which occurs in the U.S and other European countries, Dubai’s retail outlets are offering a 30%-90% discount on their products for in the spirit of National Day.
The shopping promotion was initialized by the Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (Dubai Tourism). National Day occurs every December 2nd of each year.
The promotion period starts from December 1st to the 3rd, and a 30-90% discount ids offered in all the participating outlets including malls, shops and many more. From home products, to technological devices, the sale run will feature a wide variety of products, as well as international brands.
Registration for retailers to participate in the National Day Sale started on November 13th and the deadline is November 29th, said DFRE.
There are registration outlets located all over the country, including Emirates Professional Business Centre (Al Twar Centre), Twasol Businessmen Service Centre (Al Muraqabbat Road), ITQAN Businessmen Service Centre (Opposite Mulla Plaza) and Afaq Centre at The Dubai Mall.